We are witnessing the biggest economic crisis ever due to COVID-19 currently around the world. This has forced many top brands and retailers to reduce their sales for a while looking for opportunities in the near future.
The even worse situation is for startups, freelancers, SMEs where the cash flow is completely frozen. This has eventually resulted in shutting down a large number of startups on a daily basis.
Just imagine the dreadful situation!!!
Especially, the eCommerce industry is having the biggest nightmares ever they could imagine. While for few online businesses they have tasted the success amidst C-19. But this you count on few cases who have digital products and have nothing to do with physical products.
Till the month of February, where we had seen the rise of demands for different categories in eCommerce, abruptly saw the contrast in the demands of such products. Today, if we see many categories in eCommerce have completely been abandoned or have been minimized. Since lock-down around the world gave us a feeling as if there was nothing like eCommerce or physical world.
Where to take it from here?
This question has been triggered in everyone’s mind, how to stabilize your eCommerce business?
Ladies and gentlemen, there is a ray of hope to uproot your business soon after a pandemic.
There are few things to keep in mind before you re-establish your business with all the limited available resources. Bootstrap framework is one of the most preferred frameworks among developers for a number of reasons. The core reasons being customization options and responsive design of your website.
Bootstrap framework is something that has everything for your eCommerce site needs.
You have features, pre-defined plugins, UI components based on the latest trends, tons of elements and countless Admin Templates to select. It is an open-source framework that helps to stay lower on your budget and concentrate more on sales than the development part.
If you are not willing on design or fancy look, the simple & sober design always works to the supreme.
When you have a variety of options to work upon, the Bootstrap framework appears best for eCommerce businesses that save time, energy, and operational cost.
There are some important factors to consider while you resume with eCommerce business post COVID-19.
- Look for the demands of people.
- Identify and reshuffle the categories based on deliverable.
- Narrow down your target audience and geographical reach.
- List down essential products that you can consider selling for the time being.
- Reduce the use of extra features for your platform that might abnormally increase the budget in a span of months.
- The precise you are with the functionalities, there are higher chances of recovery in the short term.
What research says for the eCommerce industry?
According to one of a recent post on eMarketer.com, it is estimated by the year 2023 an increase in the demand for eCommerce sales by $6.5 trillion which is huge. Since the lock-down, we have seen the rapid transition of people to eCommerce platforms for the essential/non-essential needs.
With careful steps, you can be a game-changer in the eCommerce industry.
During the unprecedented times, what matters is the approach and strategy you implement in a limited budget and resources.
Klaviyo.com on the other hand clearly mentions that with the passing of time, the new essential products are making the way into the eCommerce industry like apparel & accessories and other household items are in huge demand.
The current statistics for the eCommerce industry that we have achieved so far from different sources clearly indicate that the booming echo will be heard for so long and you can play a major role if you do it strategically well.
So, bifurcate your strategy for a span of one or two months period and start bombarding with the Bootstrap framework using some of the most flourishing Admin Dashboards for your website today.
